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    Adrian Portelli: Australian billionaire opens supermarket in Melbourne to compete with Woolies, Coles

    PerthNow
    October 14, 2026
    via PerthNow

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    Adrian Portelli: Australian billionaire opens supermarket in Melbourne to compete with Woolies, Coles

    Australian billionaire Adrian Portelli has opened a supermarket, promising to give ‘farmers a chance’ in an attempt to take on the country’s supermarket giants.

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