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Brach’s turned candy corn into a perfume, and it’s exactly as wild as it sounds
Fast Company
September 22, 2026
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Typically, the fall season smells like cinnamon sticks and fire pits. But this year, it’s about to smell like one of the most divisive holiday treats in existence: candy corn. That’s because Brach’s, the more than 120-year-old company that makes the Halloween-themed candy,
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