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Aesop explores scent and storytelling through fragrance installations around the world
Dezeen
October 9, 2026
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Promotion: skincare and fragrance brand Aesop has transformed its stores around the world into temporary perfumeries, using suspended paper and books to reference the fables behind its fragrances. The Fragrant Fables campaign spanned more than 15 locations across 10 countries, showcasing Aesop's col
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