Overcoming personal branding’s biggest challenges: 148 ideas and insights to take control of how people think about you

Ryan DiLazio was a rock star at his job. On paper. It was 2022, and DiLazio was a manager of social marketing and strategy at a global advertising agency, where he was working with such brands as Sour Patch Kids, Chicken in a Biskit, and Nutter Butter, all subsidiaries of the food giant Mondelēz