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    Jaguar bricht mit allem, was die Marke einst ausmachte

    Die Welt
    October 9, 2026
    via Die Welt

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    Jaguar bricht mit allem, was die Marke einst ausmachte

    Mit einer kompletten Neuerfindung der Marke will Jaguar zurück zu Exklusivität, Begehrlichkeit und hohen Margen. Dafür setzt der Autohersteller jetzt alles auf eine Karte.

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