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    EU geht gegen "Greenwashing" in der Werbung vor

    Tagesschau
    September 27, 2026
    via Tagesschau

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    EU geht gegen "Greenwashing" in der Werbung vor

    "Grün", "nachhaltig", "klimaneutral" - eine ab heute geltende EU-Richtlinie soll für mehr Klarheit bei Umwelt-Aussagen sorgen. Kritik gibt es an der deutschen Umsetzung. Was passiert nun mit Produkten in alten Verpackungen? Von Sarah López.

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